In Page SEO
Let's get into it…
Does your Instagram Handle really matter…?
The short answer? YES. Your handle is one of the top 3 places that Instagram looks for search terms (keywords) when a user uses the search function on Instagram. And if you are a yoga teacher, you want to come up FIRST when they start typing “yoga'“, right?!
Watch the video and check out the slides for more!
The 3 big take aways for the perfect handle…
ONE: No faff. Cut out extra symbols & numbers where possible.
TWO: Add key words. You want terms that your key audience is likely to search to be in your handle!
THREE: Don’t try to be clever. Having a funky spelling might be cute, but it is NOT searchable!